Viral marketing is a powerful marketing tool you can use to quickly spread the word about your company using your best evangelists: your customers.
Hotmail, for example, signed up over 12 million users in its first 18 months of operation using viral marketing. An estimated 80% of the recipients of a viral marketing piece pass it on to at least one other individual – at NO COST to you. Even better, as your message comes from a friend there is an element of implied approval that will enhance your response rate.
NaXicor can develop a viral marketing campaign to help you generate awareness or to stimulate specific action. We can help you:
- Select the best method to deliver your viral marketing campaign
- Develop incentives and a personalization strategy
- Provide tracking options
- Avoid brand dilution and association with unwanted groups
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